SouthPrint of Georgia offers full-fledged mail merge services.
Mail merge is a great way to increase your response with direct mail as your communication becomes personalized and customized for each prospect and customer. Mail-merge is also referred to as variable data or digital printing. Mail merge data can be set for almost any type of communication very easily and efficiently. Once set up, the communication be done in color or black and white. Mail merge data can also be printed on a variety of different paper stocks and sizes.
Use our comprehensive Mail merge and mailroom services for all your direct marketing and sales campaigns.
People love to see their name and a personal message is better received. It does cost slightly more but if done right, the more invested in direct mail, the bigger the return! Southprint of Georgia has the best in digital printing equipment with the ability to get your direct mail customized job specified and completed quickly.
Here is a pretty good example:
Dear Mr. (Prospect),
Your property located at (address) in the city of (city) is at a higher interest rate than it could be. Your current interest rate is (interest rate) and it could be (new interest rate).
(The red emphasized details of the Prospect will change from letter to letter depending on the details of each person in the database.)
This is a very simple example but it gives you an idea of the potential power of a customized mail letter.
We can now provide full color variable data. For more info, pricing or questions, Contact Us